Elements a Small Business Needs to Grow in Singapore in 2018!

Make the maximum of business friendly environment in Singapore by implying these things.

Singapore is an ideal landscape for businesses. Thanks to the business friendly policies, lowest tax rate, flexible immigration policies and above all the world’s best professional work force. But that doesn’t mean opening a business in the island is itself a guarantee of success. If so, the nation wouldn’t have one of the highest failure rates. Business Times found that 2 in 3 startups see the risk of failure in upcoming years.

Again, Singapore is an ideal landscape for businesses with all support and infrastructure.

But such plus points are of no use if a business lacks strategy, marketing, technology and lot of things given below…

Know Your Customer:

Who are your customers? What are their concerns? Can your services resolve their issues? How can you serve them? Your business can be out of the game if you don’t live up your customer’s expectations. Knowing their needs and executing accordingly means you’ve hit the bull’s eye. It is the thing that proves breakthrough for you. You need to know them, get personalize with them and quickly respond to their queries. Here’s how…

  • Engage with them
  • Know the past purchases
  • Use digital ways to know them
  • Assume yourself as your own business’s customer
  • Their potential needs (what they want in future)
Invest in Digital Marketing:

You may have a marketing team. But you also need the help of digital marketing as more customers search the business online. As the name suggests, digital marketing promotes your products or services through Internet, mobile phones and other digital medium. A right digital marketing Company in Singapore ensures that you top the searches online. For example, if a customer looks for a footwear shop in Marina Bay Sands, Google displays all the footwear shops located in the area. Obviously, a customer is likely to choose from the top search results. And digital marketing helps your business stay on the top of these search results, turning them into your customers. This way, digital marketing gets you customers through Internet.

Always Hire Right:

In short, capable resources in your company mean good productivity. A good employee does according to your plans and gives his hundred percent for the desired outcome. Now think opposite when it comes to keep a bad employee.

Managed IT Support:

Not all small businesses can afford advance pieces of IT infrastructure. It badly hits at their operations associated with sales and customer support, leading to their failures. Here comes managed IT support. Managed IT support means that you outsource some of your IT functions to the third party vendor. In other words, managed IT vendors are your IT department.

The vendor will take of your IT needs like tech support, asset management, documentation, back-up and data recovery. You can stick to managed IT support services unless you purchase your own IT infrastructure.

Create a Positive Work Atmosphere:

Happy and satisfied employees take your business to success. Your employees may say they are happy with the job, but are they really?

Therefore, ponder over these points…

Ask if they are happy with their roles? How they deal with co-workers and management? Do they show enthusiasm in their work?

Appreciate your employee for their up to mark performances. Make them feel valued. Listen to their grievances and suggestions and act accordingly. All these gestures will help you create a positive environment at your workplace.

Bottom Line:

Never let your business fall prey to failure, especially when Singapore has favorable environment to nurture your business. However, it requires you to be disciplined and patient as well to put the abovementioned strategies into practice. All the best!

Author Bio:

Varun Sharma is a Co-Founder at KVR WebTech Pvt. Ltd., one of the fastest growing SEO Company in Singapore. He analyses Digital Marketing strategies, trends and practices emphasizing on Mobile, SEO, Social Media and Content Marketing.

About Ng Wei Khang

Ng Wei Khang, CEO at a Singapore based IT consultancy company, APIXEL IT Support, has been operational for over 8 years from now. Apixel provides fixed price IT Support Services with unlimited packages that includes small business server setup, Cloud Solution Configuration, Network management and Data security & Theft prevention. The company also provides expert IT consultancy to SMEs in Singapore.

View all posts by Ng Wei Khang →

Leave a Reply

Your email address will not be published. Required fields are marked *